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Trick shots are a “thing” on the Internet. So we leveraged the craze to help a great cause: for every trickshot you post with the hashtag #TIMEOUTFTW, INFINITI donated another dollar to Coaches Vs. Cancer and the American Cancer Society. On top of the million the brand already donated.

We started with NBA superstar, Steph Curry, who send a customized message to his 25 million IG followers:
Then, we did the trick shots. Because it’s my only discernible skill (aside from writing?), I had to involve kicking. But the second video down below shows the great shots made by the INFINITI team here at CPB, and then the public at large, who got super creative.